Skip to main content
Springer Nature Link
Log in

Multimedia Interaction Design Model of Local Culture in Human-AI Collaborative Environment

  • Conference paper
  • First Online:
Culture and Computing (HCII 2025)

Part of the book series: Lecture Notes in Computer Science ((LNCS,volume 15800))

Included in the following conference series:

  • 247 Accesses

Abstract

This study aims to explore the theoretical model of local culture in multimedia interactive design from the perspective of Human-AI Collaboration. Literature review and case studies have been used to explore the advantages, challenges and functions of both of artificial intelligence (AI) and human designers in the process of design creation. The author has been analyzed how designers employ AI technologies such as image recognition and speech recognition to extract cultural elements with local characteristics efficiently and accurately. In addition, this research has been examined how AI assists designers in achieving innovation in market research, interface design, interaction logic, user experience, and usability evaluation. Finally, a theoretical system has been formed and a theoretical model for the multimedia interactive design of local culture in the environment of Human-AI Collaboration has been constructed. The roles played by AI and human designers in each design process have been proposed. This study can provide guidance and reference for local cultural multimedia interaction design under Human-AI collaborative environment, as well as promote the inheritance and innovation of local culture, and promote the development of multimedia interaction design field.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Log in via an institution

Subscribe and save

Springer+ Basic
€34.99 /Month
  • Get 10 units per month
  • Download Article/Chapter or eBook
  • 1 Unit = 1 Article or 1 Chapter
  • Cancel anytime
Subscribe now

Buy Now

Chapter
EUR 29.95
Price includes VAT (Germany)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
EUR 60.98
Price includes VAT (Germany)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
EUR 79.17
Price includes VAT (Germany)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

') var buybox = document.querySelector("[data-id=id_"+ timestamp +"]").parentNode var buyingOptions = buybox.querySelectorAll(".buying-option") ;[].slice.call(buyingOptions).forEach(initCollapsibles) var buyboxMaxSingleColumnWidth = 480 function initCollapsibles(subscription, index) { var toggle = subscription.querySelector(".buying-option-price") subscription.classList.remove("expanded") var form = subscription.querySelector(".buying-option-form") var priceInfo = subscription.querySelector(".price-info") var buyingOption = toggle.parentElement if (toggle && form && priceInfo) { toggle.setAttribute("role", "button") toggle.setAttribute("tabindex", "0") toggle.addEventListener("click", function (event) { var expandedBuyingOptions = buybox.querySelectorAll(".buying-option.expanded") var buyboxWidth = buybox.offsetWidth ;[].slice.call(expandedBuyingOptions).forEach(function(option) { if (buyboxWidth buyboxMaxSingleColumnWidth) { toggle.click() } else { if (index === 0) { toggle.click() } else { toggle.setAttribute("aria-expanded", "false") form.hidden = "hidden" priceInfo.hidden = "hidden" } } }) } initialStateOpen() if (window.buyboxInitialised) return window.buyboxInitialised = true initKeyControls() })()

Institutional subscriptions

Similar content being viewed by others

References

  1. Figoli, F.A., Rampino, L., Mattioli, F.: AI in design idea development: A workshop on creativity and human-AI collaboration. In: D., Lenzi, S., Hekkert, P., Oak, A., Sádaba, J., Lloyd, P. (eds.) DRS2022, pp. 1–17. Proceedings of DRS, Spain (2022)

    Google Scholar 

  2. Wu, Z., Ji, D., Yu, K., Zeng, X., Wu, D., Shidujaman, M.: AI Creativity and the Human-AI Co-creation Model. In: Kurosu, M. (eds) Human-Computer Interaction. Theory, Methods and Tools. HCII 2021. Lecture Notes in Computer Science, vol 12762. Springer, Cham (2021)

    Google Scholar 

  3. Huang, M.H., Rust, R.T.: A strategic framework for artificial intelligence in marketing. J. Acad. Mark. Sci. 49, 1–21 (2020)

    Google Scholar 

  4. Wang, Y., Wang, Z., Mu, R.: Modern Design Thinking and AIGC Intervention. Design Studies and Intelligence Engineering. IOS Press, Amsterdam (2024)

    Book  Google Scholar 

  5. Cong, L.: A framework study on the application of AIGC technology in the digital reconstruction of cultural heritage. Appl. Math. Nonlinear Sci. (2024). https://doi.org/10.2478/amns-2024-2190

    Article  Google Scholar 

  6. Shimin, P., Anwar, R., Awang, N.N., He, Y.: Evaluation of AIGC design of Yixing Zisha on the basis of Fuzzy analytic Hierarchy process. Asian J. Res. Educ. Soc. Sci. 6(2), 263–276 (2024)

    Google Scholar 

  7. Jie, Z., Dalal, S., Bakar, M.S.B.A., Wan, W.A.: The artistic creation of cultural sustainability and interactive creativity through three-dimensional animation. J. Creative Arts 1(1), 130–144 (2024)

    Article  Google Scholar 

  8. Chen, J., Cao, L.: AI-enabled rendering technology for the construction and development of Dunhuang Virtual Pavilion. Front. Comput. Intell. Syst. 7(3), 1–5 (2024)

    Article  Google Scholar 

  9. Liu, Z., Sun, H., Peng, Z.: Digital Transformation and upgrading Path of non-legacy creative products from the perspective of AIGC. Packag. Eng. 147–153+159 (2024)

    Google Scholar 

  10. Zhang, J., Wang, Y., Yuan, Z.: Method and practice of AIGC empowering traditional cultural inheritance design – a case study of Yonglegong digital exhibition center in Shanxi Province. Design 17, 30–33 (2023)

    Google Scholar 

  11. Zhang, Y., Gao, A.: Digital design innovation of Fengyang Phoenix painting under the background of artificial intelligence. Packag. Eng. 24, 50–57 (2023)

    Google Scholar 

  12. Zhu, K., Xu, X., Qi, R.: Research on the path of AI empowering local cultural and creative product design: a case study of Jiangxi local culture. Packag. Eng. S1, 191–197 (2024)

    Google Scholar 

  13. Yang, J., Chen, Y.: Innovative application of AIGC-based Taohuawu Woodcut new year paintings in home furnishing design. Packag. Eng. 12, 465–473 (2024)

    Google Scholar 

  14. Hou, Y., Peng, H., Liu, Y.: Digital inheritance of intangible cultural heritage based on the LoRA model: a case study of Chu Lacquerware. Des. Res. 01, 14–18 (2024)

    Google Scholar 

  15. Zhang, W., Fan, K.: Deciphering “Homogenization” and exploring “new design”: intelligent development and research of museum cultural and creative products in the AI Era. New Arts 117–120 (2019)

    Google Scholar 

  16. Song, X., Zhao, Y., Song, S., Zhu, Q.: The features, theoretical framework and research prospects of AI-enabled surrogate information searching: a sociotechnical system paradigm. Books Intell. Knowl. 04, 111–121 (2023)

    Google Scholar 

  17. Xie, X., Chen, S.:"5G+AI” technology cluster empowers digital culture industry: industry dimension and high quality transition. Published Wide Angle 21–25 (2021)

    Google Scholar 

  18. Li, Y., Wang, L., Tang, C., Zhang, J., Lin, Y.: Design of smart public transportation facilities aided by AIGC technology. Packag. Eng. 6, 479–488 (2024)

    Google Scholar 

  19. Gao, F., Xu, Y., Liu, M., Wu, Y.: New Paradigm of digital culture and humanistic innovation. Packag. Eng. 10, 1–11 (2023)

    Google Scholar 

  20. Zhang, A., Wang, S., Lv, S., et al.: Gene extraction and intelligent-assisted innovative design of Nanjing architecture in the Republic of China period. Packag. Eng. 45(10), 302–314 (2024)

    Google Scholar 

  21. Liu, J., Zhu, Y., Cui, Y.: Macau cultural and creative design under the background of digital intelligence Era: take the campus cultural and creative product of city university of Macau as an example. Packag. Eng. 44(18), 1–10 (2023)

    Google Scholar 

  22. Cai, X., Li, Z., Xi, M., et al.: Color rendering and style transfer of Hand-drawn clothing pattern based on neural network. J. Sys. Simul. 35(3), 604–615 (2023)

    Google Scholar 

  23. Zhang, F., Su, Y., Cui, Q., et al.: Research on the generation design of traditional clothing pattern. Packag. Eng. Art Ed. 44(4), 1–8 (2023)

    Google Scholar 

  24. Wang, X., Qin, J., Quan, H.: Cultural and creative product design method based on AI painting. Packag. Eng. 6, 7–12 (2020)

    Google Scholar 

  25. Tan, Y., Wang, Y., Tan, Y.: Witness the power of science and technology and feel the beauty of culture: an explanation of the creation of Vincennes video AI cartoon series “Poems of thousand Autumns.” TV Res. 05, 19–21 (2024)

    Google Scholar 

  26. Li, T., Liu, T., Yang, L.: Poems for a thousand Autumns: AI enables the inheritance, development and international dissemination of Chinese Excellent traditional culture. Telev. Res. 08, 69–71 (2024)

    Google Scholar 

  27. Petrescu, M., Krishen, A.S.: Hybrid intelligence: human–AI collaboration in marketing analytics. J. Market. Anal. 11(3), 263–274 (2023)

    Article  Google Scholar 

  28. Stige, Å., Zamani, E.D., Mikalef, P., Zhu, Y.: Artificial intelligence (AI) for user experience (UX) design: a systematic literature review and future research agenda. Inf. Technol. People 37(6), 2324–2352 (2024)

    Article  Google Scholar 

  29. Yang, B., Wei, L., Pu, Z.: Measuring and improving user experience through artificial intelligence-aided design. Front. Psychol. 1–11 (2020)

    Google Scholar 

  30. Du, Y.: The application and deepening path of artificial intelligence technology in smart museum in China 7, 162–169 (2024)

    Google Scholar 

  31. Gao, B., Wang, Y., Xie, H., Hu, Y., Hu, Y.: Artificial intelligence in advertising: advancements, challenges, and ethical considerations in targeting, personalization, content creation, and ad optimization. Sage Open (2023)

    Google Scholar 

  32. Zhou, J., et al.: Understanding nonlinear collaboration between human and AI agents: a co-design framework for creative design. In Proceedings of the CHI Conference on Human Factors in Computing Systems. pp. 1–16 (2024)

    Google Scholar 

  33. Lu, Y., Yang, Y., Zhao, Q., Zhang, C., Li, T.J.J.: AI assistance for UX: a literature review through human-centered AI. 1–23 (2024)

    Google Scholar 

  34. Vaccaro, M., Almaatouq, A., Malone, T.: When combinations of humans and AI are useful: a systematic review and meta-analysis. Nat. Hum. Behav. 1–11 (2024)

    Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Beihang University, Beijing, 100191, China

    Zhiyu Zhao

Authors
  1. Zhiyu Zhao
    View author publications

    Search author on:PubMed Google Scholar

Corresponding author

Correspondence to Zhiyu Zhao .

Editor information

Editors and Affiliations

  1. Eindhoven University of Technology, Eindhoven, The Netherlands

    Matthias Rauterberg

Rights and permissions

Reprints and permissions

Copyright information

© 2025 The Author(s), under exclusive license to Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Zhao, Z. (2025). Multimedia Interaction Design Model of Local Culture in Human-AI Collaborative Environment. In: Rauterberg, M. (eds) Culture and Computing. HCII 2025. Lecture Notes in Computer Science, vol 15800. Springer, Cham. https://doi.org/10.1007/978-3-031-93160-4_15

Download citation

  • DOI: https://doi.org/10.1007/978-3-031-93160-4_15

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-031-93159-8

  • Online ISBN: 978-3-031-93160-4

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics