The Wayback Machine - https://web.archive.org/web/20150504171152/http://www.leadformix.com:80/lead-intelligence.html

Gain Unprecedented Insights with Lead Intelligence from CallidusCloud Marketing Automation

CallidusCloud Marketing Automation represents the next generation in marketing automation solutions - It gathers deep lead intelligence in real-time to help you accelerate the sales process. Only CallidusCloud Marketing Automation captures unique website visitor insights such as prospect interests and intent to give your marketing and sales team a much needed advantage. Marketing and sales can identify opportunities with greater clarity and more effectively drive sales opportunities to revenue.

Cold calling is dead. Most companies do cold calls to prospects with little idea about their requirements or needs, invariably resulting in irrelevant pitches and minimum success. CallidusCloud Marketing Automation provides key insights about a website visitor like direction of interest, intent, company name, title, number of visits, number of visitors from the same company, as well as the prospect's hierarchy in the organization. With this superior lead intelligence, marketing and sales can identify the most qualified leads and opportunities, target the right pitch, and rapidly and effectively convert prospects into customers.

Lead Intelligence from CallidusCloud Marketing Automation: Forget Cold Calling

When your sales team can get automated lead intelligence, why ever resort to cold calling?

CallidusCloud Marketing Automation provides the business intelligence required to gain critical insight into the prospect's buying intent and process. It offers marketing and sales teams a user-friendly way to fully automate lead information and analysis, thereby helping them dramatically improve the productivity of their pipeline and sales conversion rate.

lead intelligence

Leverage Lead Intelligence to Close Sales

Nurture leads with gathered intelligence and convert them into meaningful business opportunities faster and more effectively. CallidusCloud Marketing Automation utilizes a dynamic lead intelligence model to enable sales and marketing alignment.

  • Lead Intent - Our platform reveals online visitor interest and intent, and identifies them as potential sales leads, potential partners in business or competitors trying to obtain information. Understanding lead intent is critical and helps in establish the best sales approach.
  • Lead Quality– Only CallidusCloud Marketing Automation has the ability to reveal valuable prospect information such as their interest, intent, their level of engagement and their visit's focus which significantly improves the quality of your leads.
  • Lead View - Provides real time information about decision makers or influencers in an organization.
  • Social Collaboration - More and more buying decisions are being influenced by social media. CallidusCloud Marketing Automation incorporates the advantages of social collaboration and "wisdom of crowds" into its powerful lead management engine
  • Total Marketing Integration – Our marketing automation platform provides smooth integration with all the top CRM solutions in order to provide a consolidated view of your prospects, and drives marketing and sales synergy.

Utilize CallidusCloud Marketing Automation's lead intelligence expertise, an innovative solution with a robust and proven track record.