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How Salesforce deploys its AI agents internally
Is 30% to 50% of the work at Salesforce really done by AI, as CEO Marc Benioff claimed? We put that question to the company's chief digital officer.
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Salesforce rewires Slack for agentic AI, enterprise search
Slack gets AI infusion in Salesforce's runup to Dreamforce, chief product officer explains what's going on with data sharing outside Slack.
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Create a video marketing strategy in 10 steps
Video content can quickly engage people and reach broader audiences. A successful video marketing strategy should embrace different types of videos and SEO best practices.
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'Click to Cancel' left to the states, for now
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Marketing & Sales News
How Salesforce deploys its AI agents internally
Is 30% to 50% of the work at Salesforce really done by AI, as CEO Marc Benioff claimed? We put that question to the company's chief digital officer.
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E-Commerce News
Lowe's SVP on AI's rosy future for e-commerce
As AI evolves, its e-commerce applications multiply.
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Customer Service & Contact Center News
'Click to Cancel' left to the states, for now
'Click to Cancel' laws are still on the books in many states.
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Customer Experience Management Get Started
Top 12 customer experience metrics and KPIs in 2025
Net Promoter Score is the most popular customer metric, but it's not the only one for CX teams to measure. Understand which metrics to track and how to calculate them.
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Customer Data Management News
Salesforce Agentforce AI update targets healthcare
Salesforce customizes Agentforce for clinical care, public health and pharmaceuticals.
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CRM Tools & Strategy News
Salesforce to acquire Informatica in $8 billion deal
A rumored $11 billion was too much last year, but $8 billion this year was too good to pass up.
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Brands can partner with influencers to build credibility and connect with their audiences. However, marketers often struggle to find the right influencers and spot fake followers.
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Top 12 customer experience metrics and KPIs in 2025
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What is mobile CRM?
Mobile CRM, or mobile customer relationship management, enables those working in the field or remote employees to use mobile devices, such as smartphones and tablets, to access customer data and customer accounts wherever they are.
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Marketing and sales
How Salesforce deploys its AI agents internally
Is 30% to 50% of the work at Salesforce really done by AI, as CEO Marc Benioff claimed? We put that question to the company's chief digital officer.
-
Customer experience management
Salesforce rewires Slack for agentic AI, enterprise search
Slack gets AI infusion in Salesforce's runup to Dreamforce, chief product officer explains what's going on with data sharing outside Slack.
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Customer service and contact center
'Click to Cancel' left to the states, for now
'Click to Cancel' laws are still on the books in many states.
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